Volkswagen Group China offered its assistance through funds and donations for a series of disasters suffered by China, such as a major flood in 1998, SARS in 2003, Typhoon Billis in 2006 in South China, and the ice disaster in the middle and lower reaches of the Yangze River in early 2008.
After the 2008 Wenchuan earthquake, Volkswagen Group China cooperated with FAW-VW and SAIC Volkswagen to donate RMB 2 million yuan (RMB 6 million in total) in cash to the Red Cross Society of China for disaster relief and rescue work in the Wenchuan earthquake-stricken area of Sichuan.
After the earthquake in Ludian, Yunnan Province in 2014, VGC donated RMB 5 million to the earthquake-stricken areas through the CWDF to support the Yunnan Ludian earthquake relief project and provide safe drinking water and long-term psychological assistance for children in the quake-hit areas. In the aftermath of the explosion in Tanggu, Tianjin, in 2015, VGC donated RMB 2.1 million to the disaster area through the CWDF for the purposes of emergency relief and temporary resettlement for disaster-stricken families, including folding tables and chairs, daily supplies, bedding, tableware, simple cabinets, insulation pots, tents, and other basic necessities.
At the invitation of the Chinese People’s Association for Friendship with Foreign Countries (CPAFFC), VGC has participated in the Rainbow Bridge Project since 2013, with an eye on people-to-people diplomacy and cultural exchanges as the core content and the less economically developed old revolutionary base areas as the breakthrough point to promote the development of vocational education and youth football. In terms of vocational education, VGC donated the most advanced home-made engines and gearboxes to Yan’an Vocational and Technical College, the Vocational Secondary School of Xingguo County, Jiangxi Province and Zunyi Vocational and Technical College and invited representatives of teachers to visit and study at the Volkswagen plant, to support the cultivation of automotive professionals. In terms of youth football, Volkswagen Group China supports the establishment of youth football teams in primary and middle schools in underdeveloped areas such as Zhidan in Shanxi, Hongan in Hubei, Jinggangshan in Jiangxi and Zunyi in Guizhou，and professional youth training coaches from the VfL Wolfsburg Football School were invited to teach in China, to provide sports equipment, tactical drills and practical training for young players, building a platform for them to pursue their football dreams. The execution of the Rainbow Bridge Project has become an exploratory innovative practice combining social good projects with Sino-German people-to-people diplomacy.